Business Agility powered by Product Strategy

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We look for organizations focused on what really matters: discover and create attractive, useful, usable and profitable products.

A clear Product Strategy enables the whole organization to connect the company goals and business objectives with the needs and expectations of customers, even in contexts of uncertainty or continuous change.

Session´s outline:

• Why do we need Product Strategy
• How we define and add Value to Customers
• Moving from outputs to outcomes
• Product Teams
• Getting out of the Features Factory Mindset
• Business Agility inside and around Product Teams
• The evolution towards Product-centered organizations
• Product Strategy in Action: applying the DHM Model from Gibson Biddle to shape your Product Strategy

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