Democratizing Strategy: An Intro to Wardley Maps
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Why do organizations change? What is the stimulus that inspires buzzword change initiatives like “digital transformation” or “modernization”? The needs of customers are always changing and evolving, and that necessitates organizational change. If we are transforming in order to better meet customer needs, doesn’t it make sense to re-contextualize the transformation of organizations in terms of the evolution of the value chains that fulfill those needs?
During this session, you will learn to use Wardley Maps to inform socio-technical transitions i.e. the guided evolution of the people, processes, and technologies that make up the organizations where we work. Wardley Maps use the concept of value chains (rather than streams) to consider the networks of technologies, teams, and functions that must interact in order to provide value to a customer. Wardley Maps are dynamic and encourage context-informed transition rather than light switch transformation.
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Democratizing Strategy: An Intro to Wardley Maps
Cat Swetel
Cat is a technology leader interested in exploring how digital transformation facilitates relationships and could create conditions for more generative institutions. Her leadership style is deeply feminist in that it is focused on allowing all people to flourish. This leadership style (coupled with good technology instincts) has allowed Cat to establish an impressive track record of delivering the “impossible”.
In addition to leadership experience in a variety of settings from startups to large enterprises, Cat is also an accomplished public speaker delivering keynotes, workshops, etc all around the world. In her leisure time, Cat enjoys cooking, hiking, making jokes about Bitcoin, and reading feminist literature.