Jeff Patton helps companies adopt a way of working that’s focused on building great products, not just building stuff faster. Jeff blends a mixture of Agile thinking, Lean and Lean Startup Thinking, and UX Design and Design Thinking to end up with a holistic product-centric way of working.
Jeff is author of the bestselling O’Reilly book User Story Mapping which describes a simple holistic approach to using stories in Agile development without losing sight of the big picture.
You can learn more about Jeff at jpattonassociates.com, and find him on Twitter at @jeffpatton.
Talks I've Given
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The Mindset That Kills Product Thinking
Featuring Jeff Patton
We all know what a product is. We buy and use them all the time. But, what does it mean where you work? Why is there so much resistance to creating great products where you work? This talk focuses on how to recognize the mindset that gets in the way of effective product design and development....
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90 Minutes: Why Product Thinking is So Hard (and what you can do about it)
Featuring Jeff Patton
We’ll talk about what product thinking really means and why you and your company may not actually be using it. And, if you’d like to be more product-centric, some specific principles for doing that.
product-development product-design -
The game has changed (Sydney)
Featuring Jeff Patton
We all know how fast technology changes. But, we sometimes fail to understand how fast our process needs to change to keep up. This talk is about how 21st century software development has thrown out most of the process assumptions you might have originally learned. Jeff Patton will explain how...
languages-and-tools -
Keynote - MVP: and Why We Confuse Building to Learn with Building to Earn
Featuring Jeff Patton
Minimum viable product is one of the most misunderstood, misused, and abused terms in contemporary software development. In this talk Jeff will explain the misunderstandings made by thought leaders that lead to confusion we all deal with today. You’ll learn the counter-intuitive concepts...
software-development -
Keynote - MVP: and Why We Confuse Building to Learn with Building to Earn
Featuring Jeff Patton
Minimum viable product is one of the most misunderstood, misused, and abused terms in contemporary software development. In this talk Jeff will explain the misunderstandings made by thought leaders that lead to confusion we all deal with today. You’ll learn the counter-intuitive concepts...
software-development -
Keynote - MVP: and Why We Confuse Building to Learn with Building to Earn
Featuring Jeff Patton
Minimum viable product is one of the most misunderstood, misused, and abused terms in contemporary software development. In this talk Jeff will explain the misunderstandings made by thought leaders that lead to confusion we all deal with today. You’ll learn the counter-intuitive concepts...
software-development -
Passionate Product Ownership: A Certified Scrum Product Ownership Workshop
Featuring Jeff Patton
Product Ownership is hard! If you’re working as a product owner in an Agile team, you already know this is the toughest and most critical role in a successful product organization. If you’re a UX practitioner, senior engineer, or marketing professional in your organization, it may...
software-development -
Passionate Product Ownership: A Certified Scrum Product Ownership Workshop
Featuring Jeff Patton
Product Ownership is hard! If you’re working as a product owner in an Agile team, you already know this is the toughest and most critical role in a successful product organization. If you’re a UX practitioner, senior engineer, or marketing professional in your organization, it may...
people-&-process -
How Agile Screwed Up Product Ownership, and 5 Things You Can Do to Fix It
Featuring Jeff Patton
Agile development has fixed lots of problems in software development, Companies using it consistently deliver working software more predictably than ever before, But, the software they make isn’t necessarily better, or more successful in the market. Because the things we need to do to make...
people-&-process -
How Agile Screwed Up Product Ownership, and 5 Things You Can Do to Fix It
Featuring Jeff Patton
Agile development has fixed lots of problems in software development, Companies using it consistently deliver working software more predictably than ever before, But, the software they make isn’t necessarily better, or more successful in the market. Because the things we need to do to make...
people-&-process -
Passionate Product Ownership: A Certified Scrum Product Ownership Workshop
Featuring Jeff Patton
Product Ownership is hard! If you’re working as a product owner in an Agile team, you already know this is the toughest and most critical role in a successful product organization. If you’re a UX practitioner, senior engineer, or marketing professional in your organization, it may...
people-&-process -
How Agile Screwed Up Product Ownership, and 5 Things You Can Do to Fix It
Featuring Jeff Patton
Agile development has fixed lots of problems in software development, Companies using it consistently deliver working software more predictably than ever before, But, the software they make isn’t necessarily better, or more successful in the market. Because the things we need to do to make...
people-&-process -
Empathy Driven Design
Featuring Jeff Patton
This talk will help you explore beyond just domain understanding but you will also discover how to build empathy with customers and users.
ddd dddx quality-matters-as empathy customer-relationship -
Collaborating Better with Story Maps
Featuring Jeff Patton
Product design documents are like vacation photos. They help the people that were there relive and recall details, but fail to give people who weren’t there the same amount or quality of information. Effective teams know how to collaborate for shared understanding. In this talk, I’ll...
architecture-&-design -
Collaborating Better with Story Maps
Featuring Jeff Patton
Product design documents are like vacation photos. They help the people that were there relive and recall details, but fail to give people who weren’t there the same amount or quality of information. Effective teams know how to collaborate for shared understanding. In this talk, I’ll...
architecture-&-design -
Collaborating Better with Story Maps
Featuring Jeff Patton
Product design documents are like vacation photos. They help the people that were there relive and recall details, but fail to give people who weren’t there the same amount or quality of information. Effective teams know how to collaborate for shared understanding. In this talk, I’ll...
architecture-&-design -
Capturing Requirements or Solving Problems?
Featuring Jeff Patton
One of the derogatory terms sometimes applied to software professionals is “order-taker.” Yet, we work in a profession that’s rich with language and practice that focuses us on doing just that. In the end what matters most isn’t that we created what people asked for on time and in budget, but...
quality-matters-as user-stories agile bddx -
Won’t Get Fooled Again: How Organizations Have Evolved to Value Learning Over Self-deception
Featuring Jeff Patton
Organizations are gradually learning to stop fooling themselves.
The rise of agile development helped us focus on building smaller things. We stopped fooling ourselves about quality, about the designs of our solutions inside and outside, and most importantly, we stopped fooling ourselves that...
software-development -
Safety Not Guaranteed: How Successful Teams Ignore the Rules to Create Successful Products
Featuring Jeff Patton
If you’re looking for simple solutions for building successful products, you won’t find them in this talk. This is the talk about how hard it really is to succeed, and how the best way to succeed is to ignore the best practice and avoid playing it safe.
In this talk, you’ll hear...
people-&-process -
Safety Not Guaranteed: How Successful Teams Ignore the Rules to Create Successful Products
Featuring Jeff Patton
If you’re looking for simple solutions for building successful products, you won’t find them in this talk. This is the talk about how hard it really is to succeed, and how the best way to succeed is to ignore the best practice and avoid playing it safe.
In this talk, you’ll hear...
people-&-process -
Safety Not Guaranteed: How Successful Teams Ignore the Rules to Create Successful Products
Featuring Jeff Patton
If you’re looking for simple solutions for building successful products, you won’t find them in this talk. This is the talk about how hard it really is to succeed, and how the best way to succeed is to ignore the best practice and avoid playing it safe.
In this talk, you’ll hear...
people-&-process -
Co-making Great Products
Featuring Jeff Patton
Mediocrity guaranteed. This sad tagline describes most of the processes we use today including typical agile process. It’s easy to see why. Software development’s an expensive risky business. To deal with the risk, the players involved adopt a client-vendor model where those in the...
architecture-&-design -
Co-making Great Products
Featuring Jeff Patton
Mediocrity guaranteed. This sad tagline describes most of the processes we use today including typical agile process. It’s easy to see why. Software development’s an expensive risky business. To deal with the risk, the players involved adopt a client-vendor model where those in the...
people-&-process -
Co-making Great Products
Featuring Jeff Patton
Mediocrity guaranteed. This sad tagline describes most of the processes we use today including typical agile process. It’s easy to see why. Software development’s an expensive risky business. To deal with the risk, the players involved adopt a client-vendor model where those in the...
people-&-process